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The Ultimate Guide to Rental Pricing Tactics for SFR Property Managers

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Webinar / Video Presentation

Link to Slide Presentation


In this recorded webinar, join Darius Salehipour, Head of Product at Sunroom Leasing, as he shares modern rental pricing tactics that can help property managers of all sizes maximize their clients' rental income, ultimately leading to an increase in management fees. With six years of experience in innovating leasing technology and operations for both local property managers and national REITs, Darius will share institutional-level pricing tactics that are simple to implement on a smaller scale. Don't miss this opportunity to learn from a seasoned expert and take your rental pricing strategy to the next level.

Get a refresher on how to properly run a CMA, choosing comparable properties that perform well, forecasting pricing adjustments, and considering rental supply and demand.

Watch the importance of pre-leasing and make-ready coordination, landing on the right price, and expertly retaining clients by suggesting rent price increases when possible. You'll also learn about pricing surveys in tour feedback and the importance of the condition of the property.

Lastly, what's discussed are concessions and Net Effective Rent (NER) and show you how to calculate the minimum concession to get to the maximum increase in leads.

Read the slides above, and find the webinar video on AAOA here, and take the first step towards unlocking the full potential of your rental properties, leading to increased revenue for both you and your clients.